User experience is as valuable to Google as it is to the website owners. As Google keeps on launching updates continuously with the purpose of enhancing the user experience, so also website owners have the onerous task of understanding what consumers expect from websites and live up to their expectations. Although it might be difficult to understand and address all kinds of user expectations, one thing that is easy to understand is that speedy websites make all users happy. It is the responsibility of website owners to take appropriate steps to ensure that they reduce server response time WordPress to maintain the website speed at the desired level or even make it better.
No matter how well you optimize the website, its performance will depend on how much server support it receives to perform at peak speed. If the server takes a longer time to respond then, the entire website will run slow. Although 2 seconds would make most users happy, Google recommends and practices to deliver web pages within 200 milliseconds. As you keep reading this article, you will know what it means by server response time and how you can improve it by understanding the factors that affect it.
Server response time – what is it?
The time that the browser takes to start loading the website is what we know as Server Response Time (SRT). It is a measure of how much time it takes for loading the necessary HTML to begin rendering the website page from your server. To obtain the SRT, you have to subtract the network latency between your server and Google. In simple words, the time by which the web browser receives the response is the response time of the server. The clock starts from the moment the browser sends out a request or query. The server response time is more or less within a narrow range for different runs, but if the variation in response time is too much between terms, then it indicates that there could be some performance issue.
Factors that affect server response time
· More website traffic – The server has countable resources from which it meets the requirements of the queries that it receives. More are the questions directed to the server higher will be the resource utilization. Once the entire resources are used up or engaged, then the server will take much longer to respond, and users could even encounter error messages that shows bandwidth limit exceeded.
· Lack of caching - For delivering content to users faster, caching plays a critical role. In the absence of caching, that acts an intermediate station for storing the server elements and speeds up the response time, every time the browser has to request assets directly from the server. It would increase the waiting time for obtaining the response.
· Bloated web pages – Heavily loaded web pages that contain too much of content in the form of oversized and non-responsive images, and CSS/JSS files (non-minified) cause servers take more time to respond.
· The quality of web hosting – The equipment used by the hosting service provider is sometimes responsible for the delay in response time especially if the service provider uses legacy hardware or software. Problems occur with shared hosting in which the same resources cater to too many users when the overloading of some other user can make you suffer. Dedicated hosting that allocates specialized resources for your website can help to experience improved server response time.
To reduce the response time of server for better user experience, you can take the following measures.
Select a reliable hosting service
Avoid the lure of cheap hosting services because it would invariably offer shared hosting where resource allocation is erratic and uncertain, and you would experience poor server speed. Depending on your requirements, you should think of VPS (Virtual Private Server) or some dedicated hosting service.
Web server optimization
For reducing the server response time, you have to arrange for optimizing the web server. The software server type also contributes to the server speed, and you must select the service provider by knowing which software they use. Some software performs better under some circumstances, and you must consider it carefully during the selection of the hosting service.
Improve database performance
Optimization of the database helps to improve the response time of the server. Keeping performance in mind, you can rewrite the queries, use indexes and change your schema for grouping objects, as these are some ways of database optimization.
Cache, compress, optimize, minify
Caching helps faster access to the HTML document and improves the server response time by using suitable WordPress plugin. Compress the assets, optimize the images and minify your HTML, CSS and JS files as all these speeds up the server response.
With a target of attaining server response time of 200 milliseconds, the above measures could be quite useful.